I had always read several blog income reports and felt inspired by bloggers who were earning a full-time income from home. In fact, I even started this entire journey of blogging because I stumbled across blogging income reports on Pinterest.
I felt motivated to start my own blog and I picked my blog niche to be a mental health awareness blog and dived in.
It didn’t go according to plan.
I tried all different methods to promote my blog posts, invested money into eBooks and e-Courses as well to help me, but it still didn’t give me success the way I saw other bloggers achieve.
I wanted to make it work so bad, but I just felt overwhelmed by all the information about affiliate marketing, selling digital products, ad networks and creating an email list.
I finally decided to evaluate my blog, went through a re-branding and focused on making my blog work.
On this journey, I realised the HUGE mistakes I had been making all along, that’s why I didn’t make money blogging like other bloggers who became full-time bloggers within a year.
1.YOU HAVE TO INVEST TIME INTO WRITING QUALITY CONTENT
This probably sounds like common sense, however, I didn’t realise how important this was. I thought if I wrote a couple of blog posts and promoted it on Pinterest then blog traffic would start pouring in.
That was far from the reality.
I had barely any traffic, and my blog was starting to feel like a disappointing failure.
What I had failed to realise was that my content wasn’t quality content. My blog posts failed to provide my readers with information, advice, guidance or entertainment to keep them engaged and loving my posts.
My initial two posts were “Mental Health is Just As Important as Physical Health” and “Comparison & Competition is the Thief of Joy.”
Firstly, the titles don’t have anything to suggest how it will HELP my reader or provide valuable content. They are essentially thoughtful quotes which sound meaningful to me but are not of much use to my readers.
Secondly, my posts were just thought-provoking monologues which I wrote for myself rather than keeping my audience in mind.
Now when I look back at the posts I realise why it didn’t bring me any blog traffic. They were not the type of posts that my readers were searching for.
2. WRITING POSTS OVER 1000 WORDS PRODUCES BETTER AUDIENCE ENGAGEMENT
When I initially started blogging I thought that the shorter my post was, the more likely my readers would love it because they didn’t have to read a loooong never-ending post.
I felt afraid that if I wrote long posts (over 1,000 words) then my audience will run away because it was just a bunch of text.
What I failed to realise was that it’s not just about the number of words, it’s about what the content consists of and how it is providing answers to your reader’s problems.
One post of mine which provided the best blog traffic was “7 Ways for Mothers To Deal With Social Anxiety.” Now comparing this post title to the previous “quote-style” titles, I realised where I was going wrong.
This post provided my reader’s with a list of ‘7 ways’ to deal with their social anxiety. This encouraged them to read through the list, evaluate the information and see how it can help them deal with their anxiety (assuming that they clicked onto this post because they wanted to know ways to deal with their social anxiety!)
My blog post needed to be straightforward, SEO friendly and providing my readers with valuable content. If I had focused on creating valuable content rather than 700-word post fluff monologues, I would have started earning money earlier with my blog. New bloggers – keep that in mind to avoid the mistake I made!
3. USING AFFILIATE MARKETING LINKS WITHOUT PROVIDING VALUE TO AUDIENCE
A lot of bloggers with full-time income reports claim to have a majority of their income from either selling digital products or affiliate marketing.
I had read several posts on affiliate marketing and how to sign up, how to write a disclosure and use the links within my posts. However, I didn’t get any success from it.
Here’s why: you can’t just drop your links in the post and run, expecting to see income pouring in.
This was my number one failure point. I didn’t research into how I should use affiliate links by convincing my audience about the value of the product and how investing in it would benefit them.
What I had failed to do was recognise how I bought products based on other blogger’s affiliate links.
I failed to conduct research into how other bloggers convinced me to buy products, and how I could apply the same techniques in my posts to make money from affiliate marketing.
Fact: I failed to make a sale from Amazon Associates for 3 months and was kicked out. I had to re-apply to become an affiliate member again.
If you feel disheartened by the amazing income bloggers are getting from Amazon Associates and you haven’t made a single penny yet, don’t stress. You are not alone!
4. READING SUCCESSFUL BLOGGERS BLOG POSTS DAILY
You’re probably thinking I must be the stupidest blogger on the planet by now, however, I feel that this income report should motivate bloggers who feel like they are failing with their blog when they see others achieving immense success.
Everyone’s blog is a unique journey, just because you are not making money one year into blogging, that doesn’t mean you are failing!
Right, getting into an important point – you have to READ a lot of blog posts in order to understand how to WRITE click-worthy content.
It sounds like common sense, but I didn’t realise how important this was.
I was so passionate and motivated to create a blog and churn content to earn money fast, that I missed the entire point of being a successful blogger.
The point was that I had to READ blog posts to understand what made a good post, so I could then create quality content which converted into traffic and eventually passive income!
When I eventually started spending more time reading posts from top full-time bloggers in my niche, I then realised that there were simple strategies that successful bloggers had in common which I didn’t, therefore I struggled to make any money from blogging for 7 months!
5. FOCUS ON CREATING YOUR OWN BOARDS ON PINTEREST
I had a huge misconception about creating my own boards on Pinterest. I felt that as a new account on Pinterest who would see my pins on MY boards?
There is a specific strategy to succeed with Pinterest. From creating your own boards with keywords in the board title, board description and pins description helps your content to show up under relevant searches.
I hesitated in creating my own boards because I felt that nobody would see them as I had very minimal followers.
I focused only on group boards and neglected to create my own boards which caused my blog traffic to be stuck at 500 pageviews a month. I know, 500! Sounds terrible right?
Why am I telling you this so honestly?
Because this is the type of posts new bloggers need to see if they are not successful with monetizing their blog immediately.
I was searching for endless hours on Pinterest for an income report which sounded similar to mine, but all I found was that everyone was making money blogging with flying colours while I was here working day and night on my blog only to realise I was doing everything extremely wrong!
I hope this post can help any blogger out there who feels like throwing in the towel – don’t!
Focus on changing your plan and strategy, keep on experimenting and read as many blogs as you can to expand your blogging knowledge. This will help you to create better content, promote it strategically and gain immense blog traffic and make money blogging quickly!
If you find this useful please share to inspire other bloggers to keep on hustling!